INTRODUCING YOUR TOTAL
WEBSITE CONVERSION SERVICE
COPY COMPLETE
The all-in-one, done-for-you
strategy and messaging service so
your website is capturing leads.
As seen in
The average service provider—
from sales coaches to financial advisors—are losing business opportunities because of their website. Here's what I mean:
According to this 2023 Forbes Advisor article, visitors are deciding whether to do business with you based on your website:
-
70% of small business websites don’t include a call to action. There's a high probability your website is one of them.
-
Visitors spend 57% of their attention on the upper half of a website’s landing page. This area is the most important real estate on your website—and, unless you worked with a conversion copywriter, it's very likely working against your business.
-
61% reported that if they don’t find what they’re looking for within five seconds, they’ll go to another site. That's almost two-thirds of lost opportunities.
-
88% of online users won’t return to a site after a bad experience—leads could be slipping through your fingers.
-
41% to 55% of visitors aren't engaging with a website beyond the first page because the content isn't compelling or navigating the website is confusing.
Did you write your own website copy
or hired someone you know who "writes"?
It's very likely your website has
no lead-generating strategy,
no email list building strategy,
and isn't converting visitors into leads.
Your website is could be
working against your business.
See what your website could be...
Carey Alvez Art Academy,
website overhaul
Carey Alvez is an extremely talented artist and teacher who has had tremendous success teaching her students how to draw realistic portraits—even if they have no prior experience. She had done her website and marketing on her own and had limited success. We worked together to come up with a lead generation strategy and new and revised web pages to support her business growth goals.
Perry Chesney, Financial Consultant for wealth management businesses, new website
Although Perry has been in business for decades, this is his first website. Having an online presence was completely out of his comfort zone. So, working with Rogue Pine Creative, we kept his website simple and elegant to start by creating just 2 pages—home and contact pages—following the StoryBrand framework. He was so happy with the process and results that he hired us to write his blogs and newsletters, too!
Techdinamics, an international operations and technology company for fulfillment centers, website overhaul
Techdinamics has fantastic products, but their website messaging was confusing, didn't state the problem they solved, or the major savings on labour, cost, and time. We did an overhaul of each webpage and ensured who they helped, the problems they solved, and how they were different from their competitors were clear—in a confident brand voice. They combine technology & operations to help warehouse and fulfillment centres get the perfect orders out the door remarkably faster without additional labour.
The Broken Bridge, Wedding Venue, new website
David and Brenda have a beautiful piece of property facing the North Georgia mountains and they love all things weddings and marriages. They've undertaken a brand new business by converting part of their property into a wedding venue. This is their first time doing anything related to digital marketing and having an online presence.
TalentPulse Recruitment Services, Service page
TalentPulse is a startup company that specializes in recruiting computer vision engineers. Their target market are U.S. startups and SMEs. They implemented the framework as best as they could from reading Building a StoryBrand, however, they struggled with writing because English isn't their primary language. They also needed a quick turnaround. After completing competitor analysis and researching their market, we created a Service page specifically dedicated to their target audience within 7 business days.
Q-DOT, Leadership Coaching, website overhaul
In working with Rogue Pine Creative, we created a website for Rico Pena, former US marine who now works with executives to define, hire, train, and develop high performing teams. His previous website had confusing messaging and was poorly designed making it an unpleasant experience for web visitors. The messaging on his new site is much clearer and more user friendly and integrates not only his services, but products and online courses.
All of those clients—and many more—stopped
losing online credibility, leads, and opportunities.
Because they did exactly what you're doing.
They hired a conversion copywriter to create a
lead-generating strategy and write smashing copy
for their website.
AND YOU CAN, TOO, WITH COPY COMPLETE.
GET YOUR WEBSITE WORKING
FOR YOUR BUSINESS WITH
COPY COMPLETE
An in-depth business questionnaire
so I understand your business and goals
90-minute kick-off & onboarding call
where I’ll dig even deeper into your business, preferences, and target audience, and explain how we’ll work together so you know what to expect
4 client interviews & online research
so that your website words persuade your visitors and position you as the expert that you are
Premium website copy + wireframe + meta descriptions so good you'll want to hire you
2 rounds of revisions to ensure your website copy is spot-on
AND THERE'S MORE…
+
WELCOME PACKAGE
+
FREE ABOUT PAGE
that answers the questions you’re already thinking so you’re set up for an engaging experience!
Need copy for 6 or more web pages?
Get your About page gratis.
TALKING ABOUT YOUR BRILLIANCE?
EASY.
PERSUADING YOUR WEB VISITOR?
MUCH HARDER.
It's possible to write website copy after only talking to you. Freelancers on Upwork do it all the time.
But, sorry to say, your words won't sell to your target audience.
But your target audience's words will.
To get a"this is exactly what I need" kind of response requires a special kind of process...
THE 8-STEP PROCESS
1
GATHER
Tell me all about your business! This questionnaire is all about your business, audience, and goals.
4
RESEARCH
Google analytics? Hotjar? Client and visitor surveys? Bring it on!
2
MEET
We meet so I can dig deeper into your business and clients.
5
WRITE
Chill with your pooch while your strategy and words are being done for you.
3
INTERVIEW
I'll conduct client interviews and uncover things you didn't know about your customer and your business.
6
REVIEW
We'll review your copy together so you can provide feedback.
7
REVISE
You get one more round of revisions to ensure your website copy feels just right.
8
DELIVER
I’ll send you the final copy along with meta descriptions for SEO and social sharing (so you’ll look oh-so-good on search engines and social).
AND WHEN ALL IS SAID AND DONE (LITERALLY!!),
EXPERIENCE A MOMENT LIKE THIS—
"This is so good!! I got chill bumps reading the last part! Thank you so much for your amazing 'distillation skills.' You are a rock star!!"
​
- PERRY CHESNEY
​
​
“Sandra, YOU NAILED IT!!! I am in tears, I cannot believe you took all of that googly-mosh that I wrote and cleaned it up so perfectly - that I want to hire me...😂
“Thank you SO MUCH for this!!”
​
– DR. PEREZ
The biggest question on your mind is,“Is this actually going to get me results?”
Hi, awesome human. I'm Sandra Beatty.
If you've been around the marketing space a while, you might have had a bad experience—or two.
You thought the person you hired had your back.
But...you soon find out they were more interested in delivering a slapdash job—and pocketing your money—than helping you grow your business.
It sucks. A lot. I get it.
As my clients will tell you, that's not how I roll.
Your worries become my worries.
And I love fixing worrisome problems.
So, if you're ready to work with someone who cares about your business, let's talk.
That little badge up there? It's from Copyhackers' Copy School, the world's only authority on teaching conversion copywriting.
Sandra has an excellent process for getting to the core of her clients' true value propostions.
Nikki Milner, Co-founder & COO, Rogue Pine Creative
"I can’t speak highly enough of Sandra. Not only is she highly skilled, she is effective and a joy to work with.
Her copywriting output is on brand and high quality. She also brings a ton of strategic insights to the table, over and beyond what is asked/expected."
Reade Milner
Founder & CMS, Rogue Pine Creative
"Sandra has one of the best work ethics of anyone we have contracted. She has an excellent process for getting to the core of her clients' true value proposition, which makes her an impactful writer. We have loved how fast she works to make the client happy. She goes the extra mile. Sandra has been nothing but a joy to work with. Anyone looking for top-notch copywriting and strategy, Sandra is the best choice!"
Nikki Milner
Co-founder & COO, Rogue Pine Creative
As a business owner, it’s difficult to decipher what clients are saying. Sandra was able to give me insights into my clients that I might not have understood or heard otherwise. She gave empathetic, nurturing service while still being professional.
Carey Alvez
Carey Alvez Art Academy
My promise to you
My work isn't done until
you love the work.
Like Susan Trumpler of Unstoppable Women who said,
"I love it!!" 20 times in one call. No joke. I counted each one!
I stand behind this promise.
The work is done when you love the work.
Sales page for Susan's She Boss Pro.
Are you ready to stop losing business opportunities, leads, and your own online reputation?
With COPY COMPLETE, you'll be ready when
opportunity comes a' knocking on your door!
2 PAGES
​*Starting at
$1750 CDN per page
($3500 total)
Included:
-
4-6 client interviews to nail messaging that enchants your target audience like a siren
-
Data-driven insights and online research for strategy and messaging that increases conversions
-
2 edits so you love your copy so much you'll be passing it around like a new baby cigar
-
Interactive wireframe to give to your web person so they can quickly implement
-
Google doc so you can easily copy and paste
-
Meta description so you look good on search engines and social sharing
BIGGEST BANG
FOR YOUR BUCK
3+ PAGES
*Starting at
$1500 CDN per page
$1000 less than the one page option
Included:
-
4-6 client interviews to nail messaging that enchants your target audience like a siren
-
Data-driven insights and online research for strategy and messaging that increases conversions
-
2 edits so you love your copy so much you'll be passing it around like a new baby cigar
-
Interactive wireframe to give to your web person so they can quickly implement
-
Google doc so you can easily copy and paste
-
Meta description so you look good on search engines and social sharing
1 PAGE
$2500 CDN
*Starting at
Included:
-
4-6 client interviews to nail messaging that enchants your target audience like a siren
-
Data-driven insights and online research for strategy and messaging that increases conversions
-
2 edits so you love your copy so much you'll be passing it around like a new baby cigar
-
Interactive wireframe to give to your web person so they can quickly implement
-
Google doc so you can easily copy and paste
-
Meta description so you look good on search engines and social sharing
*Prices subject to change depending on complexity and timeliness of project.
​(Live in the U.S.? Check the exchange rate.
You'll save 30-40%.)
​
*Pay all at once or in instalments with no interest added.
Prices are in Canadian dollars before tax.
No sales pitch. Just straight talk.
Experience a Darren Bosch of Deliberate U moment, "I can't tell you how much I'm excited about how you're pushing our thinking. This is already way better!"